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Oct 30, 2018
Business Plan Components
John Goetz of Sequoia Capital Talks Business Plans
Jim Goetz of Sequoia Capital talks about business plans in the video from Stanford Graduate School of Business. This informative video discusses all of the components of a business plan.

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Apr 2, 2018
5 Social Media Tips to Create Buzz Around Your Startup
By Maria HarutyunyanBy Maria Harutyunyan
Digitization comes with a lot of benefits, especially for entrepreneurs. You can build hype around your product on your own, without leaving your house Ö although you may need a skilled designer to help you out. Social media gives one-of-a-kind opportunity for endless targeted promotion. But the question is: what kind of posts work the best when it comes to keeping users engaged and interested.

Social media is not steady at all; it constantly changes the rules of the game. However, there are tips and tricks that are always applicable. Letís take a close look at social media tips to create a buzz. More info...

Apr 2, 2018
5 Essentials for Succeeding When You Become Your Own Boss
Kimanzi Constable
Picture this. You get to your desk on that last Monday morning. Youíve spent years working this job that hasnít been what you wanted for your life, but you smile because itís almost over. You put in your notice two weeks ago. Youíre down to your last week. This is it. Youíre about to leave the nine-to-five world behind to begin living your dream of entrepreneurship. More info...

Mar 19, 2018
4 Ways to Boost Your Business by Cutting Costs
Monica Zent
Peter Drucker once said that businesses had two main functions -- marketing and innovation -- that produce results. "All the rest are costs."

If you agree, that means that the average business has a lot of fat to trim. Obviously you can go overboard trying to cut costs too. My philosophy has been to look at some of the general areas where you can add some efficiency but not at the expense of impairing your truly most valuable resources -- your focus. More info...

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